2015… The year of appreciation and privacy

Over the years I’ve worked a lot with our Ukrainian office and they have the very friendly habit to formally describe what their wishes for you on many occasions. The occurrence for doing this, ranges from Birthdays to Promotions to New Year.
At first I thought that this was way to formal, but I’ve recently really started to appreciate this. There’s no nicer gesture for an adult than putting your kindest wishes to words. Therefore, here are my formal wishes to you, slightly Ukrainian style:

Dear readers, fellow Sitecore community peep, colleague, friend or family member:
2014 was a fantastic year with lots of success and also those ineluctable (tiny) tears. We’ve been through it together and we’ve been standing strong to reach 2015 all together.
With this in mind, mat 2015 become the year where you achieve strong business success,  where you experience lots of love, in good health for you and your family and I sincerely hope that it becomes a year where you’ll be proud of. One you’ll tell about to your grandchildren when you’re old :-).

Happy new year!

Having the above in mind, I’d also make all of you aware where (in my eyes) 2015 is all about. Given that everyone is these days pretty much interconnected with his phone, his tablet, notebook, desktop, internet connected TV or even coffee machine… It’s time to start taking care of ourselves.

The world is quickly evolving in an internet first world and this basically means that when everything is connected to everything. The most horrible scenario we all can imagine is the Terminator vLast scenario where machines take over the data driven world. So we have to start taking care of ourselves. Especially Facebook is changing it’s policy again without really informing its users and given the significant increase in data hacks in the last 12 months. There are also positive signals, by the way.

The audience of this blogs is a technical audience who is mainly responsible for data driven websites. Sites where we gather (potential) customer information or information about our citizens. With this hunger for data, big responsibility is pushed on the shoulders of you, the engineer or architect. Since that you don’t want to phone number to be publically available to everyone… Please ensure your customers don’t experience the same issue.

And yes, dear architect or engineer, this is your job… You can’t push this shared away by hiring a security manager. It is the job of everyone in your team(from designer, to project manager, to manager, to….), we all should care about our shared security and privacy.

In the upcoming period, I’m going to spend more time on this topic and will try to inform you about what’s ongoing. For now, I leave you with the following 2 links for inspiration. I believe you can spend your first work hours in 2015 in a very smart way, by reading them.

A must read for everyone in the web industry…!

Marketing Punctuated Equilibrium

For all you, developers, techies, web analysts, designers, quality engineers and project managers in the internet industry. The following page is a real must read! As you can see on this picture, the marketing organizations are on loose ground. It’s time to help them, but before we can do that, we probably need to dive a bit into their world…

http://chiefmartec.com/2013/03/agile-marketing-for-a-world-of-constant-change/